A special project created by Like the Spice will transform Like the Spice Gallery (224 Roebling Street Brooklyn, NY), into a month long “art fair” highlighting special projects by the Like the Spice Gallery artists,including Chino Amobi, Jenny Morgan, Hans + Gieves, and more. “Arts Not Fair” will become the most important art event in New York, taking place no where near Piers 92 & 94 in Manhattan. Like the Spice is re-establishing itself as the most adventurous and dynamic contemporary art fair in New York City”. (Line appropriated from The Armory Show website)
This year, thousands of people will be hitting the art fairs. What do you do at art fairs? Try to steal a pass, struggle to find the lounge, squeeze into the V.I.P. room and maybe, maybe manage to find a couple pieces of art that don’t make you want to roll your eyes. And then it’s off to the after-party for handshakes and fun and it’s all forgotten until Miami. Doesn’t it leave you wanting something a little more intimate? Something different?
At last a fair that is a piece itself, “Arts Not Fair” has the badges, we’ve got the lounge, we’ll even be boasting the world’s best V.I.P. room (no need to bribe the bouncer). Inside and outside the walls of Like the Spice artists will present new projects as installation-based pieces created just for this show. You’ll be able to view each booth at a pace YOU set, not by being ordered around by some invisible committee. The first twenty thousand guests will even be given a very special map of the exhibits, printed out by our special guest, the Like the Spice HP Color Printer! Ticket prices are set at the cost of printing, and press passes will be available for anyone who knows how to use Wordpress.
Come March 11th, those other art fairs will have packed up and left town but Like the Spice will still be going strong, giving you a peak at what happens after the party ends when all that’s left are white walls, flat champagne, and unsold art. “Arts Not Fair” will ask the viewer to question what is a gallery? What is an art fair? As viewers do we want to see or be seen? is ART FAIR?
Press Preview: Friday March 9th, 2012 4:00pm – 6:00pm
VIP Preview, benefiting the Arts Not Fair foundation: Friday March 9th, 2012 6:00-9:00pm
Opening reception: Saturday March 10th, 6-10pm with special performances, and panels during Williamsburg Armory Night.
Regular Show hours: Saturday March 10th, 12-7pm. Sunday March 11th, 2012 hours 12 – 7pm
After the show extend viewing exhibition – April 1st, 2012. (Normal Gallery Hours)